Search engine submission, Do's and dont's

The following list will give you as idea of the "DO'S" for the search engines:

• Try to create "content rich" web pages that are Informative, and "item-specific". Search engines LOVE text, and your pages will rank higher if they specialize in one topic. You should try to have at least 200 words of text on any page that you are planning to register. Try to mix in some key phrases and search terms to raise your rankings. You may want to test your page before submitting them with this Keyword Density Analyzer(one sample given here). Search Engines rank TEXT on your page the Highest when it comes to indexing your site.
• Create a Title for the page that has a good combination of "keywords" that you think people will be searching for . . . but also, Make the Title Descriptive! These "search terms" or "keyword phrases" should be separated by no more than 2 (two) commas, or search engines will think you are "keyword stuffing" the Title. Enclose your Title with, ex. This should be the title of this page:Search engine submission do's and donts Many Search Engines rank the TITLE on your page the 2nd Highest when it comes to indexing.
• Create a description meta tag for your page that uses a few of your most relevant "keyword phrases" and "search terms", separated by commas . . . but also, Make the Description Specific in the first 10 words, and no more than 25-30 total words. Do NOT Capitalize Each Word in your description, and try to refrain from using characters such as "&" and "!" . Some Search Engines rank the Description the 3rd Highest when it comes to indexing.
• Create a keyword meta tag for your page that uses the most relevant words and phrases. These "keywords" and "keyword phrases" should each be separated by a comma, and should include all of your most relevant "search terms". To see which "search terms" are the most popular, you can do some detective work using the Overture Keyword Popularity Check. => Some Search Engines rank the Keywords the 4th Highest when it comes to indexing.
• You can invite Search Engine "Robots" to index your page. If using any Meta Tag Generator(one sample given), just click "Yes" to generate code to be indexed by Search Engines.
• You can tell the "Robots" to Follow each Link (spider your site). If using any Meta Tag Generator, just click "Yes" to generate code to follow links on your site for further indexing.

The following list will give you an idea of the "DONTS" for the search engines:

• Do not use text that is the same or slightly different color as the background to 'hide' words. Also, note the background color to a table cell and make sure that any text put inside the cell is not also the same color as the page background color.
• Do not repeat the keywords in the Meta tags more than once, and do not use keywords that are unrelated to the site's content.
• Do not create a title like soft toys, soft toys, and soft toys. etc. This is considered as spam.
• Do not repeat the keyword to increase its frequency on a page (Keyword stuffing). Search engines now have the ability to analyze a page and determine whether the frequency is above a "normal" level in proportion to the rest of the words in the document.
• Do not optimize a page for top ranking, and then swap another page in its place once a top ranking is achieved.
• Do not put misleading words on the page in the hope to attract visitors looking for another topic.
• Do not submit a page to the search engines that, once loaded, automatically redirects to a page of different content.
• Do not create a page that prohibits the user from using the browser's back button to return to the search engine results.
• Do not create too many doorways with very similar keywords.
• Do not submit the same page more than once on the same day to the same search engine.
• Do not submit pages that contain keyword filled 'sentences' that make no sense.
• Do not put multiple instances of the Title Tag in the HTML code. For a while, spammers were enjoying success with this, but the search engines quickly caught them, and it is now considered spam.
• Do not put pages of content in layers and position them off screen or practice the same kind of behavior by turning the visibility of the layers to 'off.'
• Do not use tiny or 'invisible text' in the page.
• Do not send query to a search engine with an automated 'rank reporting tool' hundreds of times per day.
• Do not purchase multiple domains and put duplicate copies of the web site on each domain. Search engines can detect duplicates and may penalize the entire block.
• Do not participate in Link Popularity Programs or Farms (that means participating in link exchanges for the sole purpose of increasing the ranking in search engines).
• Do not submit different versions of the web site (i.e. do not simply duplicate a Web page, give the copies different file names, and submit them all) in the hope of getting multiple listings. That will be interpreted as an attempt to flood the engine.
• Do not submit more than the allowed number of pages per engine per day or week. Each engine has a limit on how many pages one can manually submit to it using its online forms.
• Do not cloak.
• Do not support affiliate sites with same or similar content but a different site designs.
• Never submit doorways to directories. Follow the submission guidelines carefully.

Related Posts :